For the love
of the craft.
We are Craft Gourmet Bakery.
A collective of passionate pastry aficionados and baking-obsessed makers who have an unending commitment to classical perfection. With flour-dusted clothes and rolled sleeves, we do everything the old way. The way that doesn’t skip any steps or take shortcuts. The way it should be done. And we do it every single time.
We are Craft Gourmet Bakery.
Chef Jordan & Anna Hewes
Chef & Owner Operators
Anna, a local to Pensacola, Florida, and Jordan, hailing from Garden City, Kansas, found their home here together. Anna returned multiple times, drawn by the beautiful beaches and supportive small business vibe, while Jordan moved in 2012, inspired by her dream of opening a bakery in this vibrant community.
Anna focuses on creating a welcoming atmosphere for both guests and staff, while Jordan, with an Associate of Arts in Baking and Pastry and a Bachelor’s in Business Management from Sullivan University, excels at team-building and fostering creativity within their bakery.
Their food industry journeys began early—Anna at Waffle House and Jordan in a bowling alley concession stand. Over the years, Jordan developed her skills as a pastry chef in various renowned establishments, while Anna discovered her passion for making guests feel special. Anna’s involvement with Craft started as a helping hand to Jordan and evolved into management, where she oversees cake orders and customer relations.
Jordan finds inspiration in nostalgia, crafting baked goods that evoke cherished memories, while Anna is dedicated to community engagement, believing in the importance of positive social impact.
Jordan and Anna envision Craft Gourmet Bakery as a source of pride for the community—a warm, joyful space that fosters camaraderie and gives back to those who supported them. Outside of work, Jordan dreams of building a family with Anna, while Anna’s commitment to community drives every aspect of Craft, reflecting their shared goal of enriching the lives of those around them.
Richard Chapman
Viennoiserie Specialist / Head Baker
With a decade of dedicated experience, Richard Chapman has become a cornerstone of our team, working side-by-side with Chef Jordan.
His expertise in viennoiserie has been vital in the development of our signature recipes and baking processes, ensuring we consistently deliver the highest quality products. Over the years, we’ve witnessed Richard’s remarkable growth both in his craft and his personal life, especially as he recently celebrated the joyful arrival of his first child. Richard’s commitment to excellence and his passion for baking shine through in every delicious pastry he creates.
Alyssa McMillan
Lead Pastry Chef
Alyssa McMillan is a valued Craft veteran, bringing five years of experience to our bakery.
Specializing in coordinating dessert and gelato production, she plays a crucial role in developing our specialty and holiday menus. Alyssa’s expertise in cross-station coordination and her oversight of daily kitchen operations ensure that everything runs smoothly. Her unwavering dedication and organizational skills make her an essential part of our team—the bakery simply wouldn’t flow without her!
Crystal Johnson
Head Cake Decorator
Crystal Johnson is a vital member of the Craft Gourmet Bakery team, renowned for her expertise in maintaining the highest standards of flavor and decoration quality.
With a passion for innovation, she develops and implements new techniques that enhance our cake programs. Crystal also coordinates filling production and hosts cake tastings and consultations, ensuring that each client receives personalized attention. Her unmatched dedication and creative vision have significantly shaped Craft’s unique identity and personality, making her an influential voice within our bakery.
Catherine Abner
Marketing Manager
Cat is a creative multitasker with a passion for storytelling through visuals and social media.
She ran her own event and commercial photography business for four years, working with a wide range of local clients—from Gallery Night and Island Fights to social media agencies and small businesses like Dog House and The Farm.
She’s great at working with teams, collaborating with partners, and bringing ideas to life online. Outside of media work, Cat has also been a barista, roaster, and admin assistant at a local coffee roastery. Whether she’s behind the camera, behind the counter, or behind a screen, Cat brings creativity, dedication, and a lot of personality to everything she does.
Sabrina Valderrama
General Manager - Scenic
Sabrina is passionate about creating a warm, welcoming environment where every customer feels like family. She loves getting to know guests by name, remembering their favorite orders, and building genuine relationships that make every visit unique and memorable.
Her passion for hospitality began at a young age while working in her family’s restaurant, and she has now spent over 10 years in customer service. Fluent in both English and Spanish, she enjoys connecting with Pensacola’s Latino community and ensuring every guest feels welcome.
Hannah Braun
General Manager - Scenic
A driving force behind Craft's operations, Hannah plays a critical role in our front-of-house team management and ensures every private event and in-house gathering is seamless, memorable, and thoughtfully executed from start to finish.
After earning a degree in Biology and working at science museums and as a sea turtle monitor, she found her passion in creating meaningful connections through food, service, and community. From restaurant management and bartending to coordinating corporate and nonprofit events, Hannah is dedicated to making every guest feel welcome. She believes great hospitality is about creating memorable experiences and fostering the sense of community that makes Craft feel like home.
Sierra Goette
General Manager - Davis
Since joining Craft in 2021, Sierra has become an integral part of the team, bringing creativity, warmth, and a genuine passion for making every guest's visit special.
Having been part of the local baking community since 2020, Sierra is passionate about sharing her love of baking with the Pensacola community. She often helps behind the scenes supporting our back-of-house team, with her influence felt throughout the bakery. She loves designing the seasonal drink menus, always looking for new flavors and creative combinations that give customers something exciting to look forward to with each visit.
Join the Craft Team
Want to join our team?
Please include a copy of your resume and a brief summary of your experience and what position your applying for in your email.
We can’t wait to hear from you!
Awards & Press
